About MBS Accountants | Ian Morgan | Gloucester

We ask the question nobody else will say.

MBS Accountants is built around one belief: that business owners deserve financial leadership, not just compliance. Someone who reads the numbers and says what they mean — even when it's uncomfortable.

Free 15-minute call with Jason, our Head of Growth.

£127m+ combined client turnover under our management £180k swing — from £80k loss to £100k+ profit. Same business, different thinking 40% of our clients exceed £100k profit vs 4% nationally 90 days from first call to financial control and a clear plan £25m+ in business exits secured, assisted and guided 6–8 year average client relationship £127m+ combined client turnover under our management £180k swing — from £80k loss to £100k+ profit. Same business, different thinking 40% of our clients exceed £100k profit vs 4% nationally 90 days from first call to financial control and a clear plan £25m+ in business exits secured, assisted and guided 6–8 year average client relationship

Not ready to talk? Start with the free Business Profit Tool — find the leaks before they get bigger.

Try the profit tool — it's free →

Getting busier and busier. Making nothing.

Ian spent the early years of MBS doing what most business owners do: taking on more, staying busy, and assuming that growth was just around the corner if he kept pushing. He got busier. The business got bigger. The profit stayed the same.

Nobody challenged that thinking. Not a business partner, not a mentor, not another accountant. He had to find the truth himself — years later than he should have. The moment he started reading his own numbers properly, everything changed.

That experience is the reason MBS exists. The target client is the version of Ian from those early years — busy, capable, loyal to an accountant who never asked the hard question. They just haven't met us yet.

"I want people to know it doesn't have to be like that."
— Ian Morgan, Group CEO

Three things other accountants don't do.

Real businesses. Real numbers.

£180k
Swing in one clientA client came to us making a loss of £80k a year. In year one with MBS: over £100k profit. Same business, different thinking.
40%
Exceed £100k profitvs 4% nationally. The difference is financial clarity that drives decisions.
£25m+
In business exitsSecured, assisted and guided — and counting. Exit value is built years before the sale.
8.5yr
Avg client retentionThe longest relationship is 16 years. When the numbers finally work for you, you don't leave.

Established. Owner-managed. Ready for more.

We work with established owner-managed service businesses turning over £500k–£10m. Most are well-run. Most have an accountant they've been with for years. Most think they could be doing more with their finances — they just don't know what.

That's the gap MBS fills. Not compliance — that's the starting point, not the destination. Financial leadership: monthly visibility, honest challenge, and a clear picture of where the profit is and where it's going.

Typical client profile
  • Service business, £500k–£10m turnover
  • Same accountant for years — loyal by default
  • Thinks they could be doing more. Doesn't know what.
  • Making decisions without a clear financial picture
  • Ready for an accountant who challenges, not just reports

Find the profit you're not seeing. Use the free Business Profit Tool — takes minutes, built for owner-managed businesses.

Try the profit tool — it's free →

The people behind the numbers

MBS is a small, senior team. Every client relationship is handled by people who understand owner-managed businesses — not a rota of juniors.

Ian Morgan
Group CEO
Ian Morgan

Built MBS from the ground up. Thinks like a business owner because he is one. Asks the questions the numbers are already asking — whether the answer is comfortable or not.

Jason Shaju
Head of Growth
Jason Shaju

Runs all Profit Discovery Calls and the C2C Intensive programme. Commercially sharp, no jargon. Tells you honestly what the numbers are pointing toward and whether MBS is the right fit.

Sam Morgan
Founder · Strategic Advisor · Head of People
Sam Morgan

Founded MBS and shaped the culture that defines it. Now focused on people, strategy, and the longer-term direction of the firm — ensuring MBS stays true to what it set out to be.

Georgia
Client Manager · Operations Manager
Georgia Asbury

Manages both client relationships and the day-to-day running of operations. The person clients hear from regularly — organised, dependable, and the reason things run as smoothly as they do.

Find out what you're missing

A free 15-minute Profit Discovery Call with Jason. No obligation. An honest view of where you stand — and whether MBS is the right next step.

Or try the free profit tool first →